Psychobiotics are bacteria that impact the bacterial-brain relationship. Probiotics and prebiotics are both examples of psychobiotics.
Certain studies have linked consuming psychobiotics to better sleep quality, lower stress levels and improved mood.
Rising levels of stress and anxiety have also fueled increased interest in psychobiotic products.
Furthermore, demand for psychobiotics is expected to grow considerably as over 50 million Americans already suffer from various sleep disorders. And, according to the National Institute of Health, this number is set to increase in the coming years.
In fact, one popular psychobiotic generates approximately $250K/month on Amazon.
What’s Next
Psychobiotics are part of the Microbiome Therapeutics meta trend.
The number of microbiome therapeutics studies published increased by 15% last year, suggesting that the space is getting more attention.
Synbiotics, prebiotics and postbiotics are examples of trending microbiome therapeutics.
And it’s looking like this space has plenty of future growth — the market for microbiome therapeutics is expected to increase 10x over the next five years.